Tuesday, May 05, 2015

Google Mobile Changes
The widely publicized changes in Google search rankings went into effect on April 21, 2015. With these changes, Google will now give preferential treatment to websites considered mobile friendly. Although not specifically penalizing websites that are not considered mobile friendly, the ultimate result will be the same; lower search result rankings for those without a mobile friendly website.

Not sure if your website is mobile friendly? Just being able to view your website on a mobile device is not always good enough. Fortunately, the folks at Google were kind enough to provide a tool to let people know whether or not their website is considered mobile friendly. The tool is free and easy to use. Simply go to the Google mobile tool page and enter your website address. Click the Analyze tab and a report will be generated immediately with either a Yes or No. If your website is not considered mobile friendly and search traffic is important to your business, contact Veridean, we'll be happy to assist you in either upgrading your website or creating a separate mobile website.

Beware of unscrupulous SEO and web development companies! We are providing this link as a helpful tool but also as a means of protecting business owners from being taken advantage of by some SEO and web companies who are contacting business owners and telling them their website is not mobile friendly even though it is. We encourage business owners to check for themselves before moving ahead with upgrades or new development.
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